The team nobody tells you about
MEET THE TEAM RU(I)NNING YOUR SOLO BUSINESS
You might think that building a solo business means working alone.
No boss, no company, no team. Just you.
But after a few months of building your own thing, you discover you actually have a team. It just isn’t the team you expected.
On the team you’ll find:
Fear, anxiety, self-doubt, money beliefs, old professional scars.
And they all show up to meetings.
Uninvited.
The team appears around between the 3rd and 6th month, right after the novelty wears off. All of them come marching through our door, shouting orders and alarm bells.
Fear questions every decision.
Self-doubt critiques your work.
Money beliefs whisper that you shouldn't charge that much.
Anxiety imagines everything that could go wrong.
And sometimes they all start talking at the same time.
The reality is that when you build a business, you inherit something that organizations normally absorb for you: uncertainty.
Inside a company, many decisions are distributed across teams, managers, and strategies defined by other people, and so are the responsibility of their decisions.
When you work for yourself, those buffers disappear, and the new team kicks-in.
It just lands on your desk, and stomps on your nervous system. YIKES!
Building a solo business is a self-leadership project. Part of it is learning how to work with this internal team without letting them run the company.
And this is one of the reasons I built the Solo Accelerator.
Because building a business is hard enough. Doing it alone inside your own head makes it even harder.
Inside the Accelerator we work on the strategy of your business, but we also create something many solo founders are missing: perspective, structure and self-leadership.
And a room full of other people navigating the same challenges.
If you're curious about joining, the best first step is a Free Business Clarity Call.
It’s a 45-minute conversation where we look at where you are, what might be holding you back, and which team member needs a ruthless performance review and a PIP.
You can book one here.
For now, I’m curious about something.
Which member of the “team” shows up most often for you?
Fear
Anxiety
Self-doubt
Money beliefs
Hit reply and tell me.
I read every response.
