MEET RICARDO
Understanding the Next Step in Your Work Life Doesn’t Have to Be Complicated
I’m a life and career coach who helps people unlock their potential, figure out their
next step and transform goals into tangible results.
It’s About Making The Choice to Get One Step Closer to the Life you Want
Feeling stuck at the crossroads of your career can be confusing.
It’s an opportunity for renewal - to break free from exhaustion while finding the tools and clarity needed to reclaim your professional life.
It makes sense that this next stage is about discovering what makes you happy and how work fits into that equation.
And that’s where I come in.
I’m Ricardo, your dedicated narrator in this transformative journey.
I help tech and creative professionals revitalize their career narratives. You'll discover a happier, more fulfilling life by introducing structure, strategy, and a renewed sense of purpose.
It’s probably obvious to you by now.
The bookstore owner sees you’re beelining for the self-help section for the umpteenth time.
Your calendar is a mix of odd blocks assigned to workshops and seminars.
You’ve asked for help from everyone in your inner circle - friends, family, mentors.
But there’s a reason all of this didn’t work out.
All of this advice is based on someone else’s experience.
Not yours.
You need a personalized coaching program that addresses you, your needs, and what you’re looking for from life and work.
But why do I care so much about this?
For over a decade, I conducted projects, and workshops to help companies (like BMW, Zalando, Doodle, Eurowings) build products, processes, and strategies.
I built and managed teams and enabled my people to grow and evolve in their careers.
My role as a facilitator and manager was to get teams to bring their heads together solve a problem, and enable personal growth.
The only way to do that was to get them out of their heads. To facilitate collaboration, guide them through uncertainty, and re-frame the way they think.
And soon, I came to realize I had this superpower. At least it felt one - of being able to make very abstract and confusing topics into something digestible and understandable.
It’s what I’ll bring into my sessions with you.
I take that mess that’s inside your head and make sense of the problem you’re struggling with.
Why is it that I care so much about fitting work into your life rather than the other way around?
Because I’ve been where you are.
There was nothing more frustrating than being stuck in a career that didn’t align with my passions and aspirations. I know exactly what it’s like to feel lost, exhausted and tired of burnout.
You see, career and job transitions are nothing new to me.
My career trajectory started off as a 15-year illustrator trying to make money on the side to being a graphic designer at an interior agency where I even dug my hands into the construction side of things.
A mouthful, I know.
But nothing compared to that feeling of when I first moved to Berlin 10x years ago - where I had to restart my career from scratch.
Let’s just say choosing to become an intern after months of desperately job-hunting is a deeply humbling experience.
I then went on to switch between many design and product roles. All this to experiment and try out what I liked.
There’s more to these not-so-simple facts of my life. There were times where personal and professional challenges brought me to my knees.
Where I felt like I was alone and there was no way out.
So, why should you trust me?
Let me lay down the expertise:
Certified transformative coaching with Animas School of Coaching
Group Coaching Certification by Stellar Conversations.
One of the top 15 coaches in Berlin, according to Influence Digest.
But more important than these certifications and recognitions,
I’ve helped over forty of my clients live happier lives.
I practice what I preach.
Two years ago, I made the choice to live a happier life.
Growing up in Portugal, there was a saying that always stuck with me.
"Em casa de ferreiros o espeto é de pau"
Translating to, "In house of iron makers, the skewer is made of wood".
All this while, I’d been helping companies build products and processes.
So, it hurt when I came to the realisation that I wasn’t doing the same for myself.
That’s when it clicked. Where I understood that this was something I needed to do for other people.
And now, I’m a life and career coach who guides people through professional challenges.
You aren’t alone in your struggle.
But you don't have to choose to be alone in making this next decision.
Unlike many people, I chose to stay uncomfortable.
Where I continued to change and evolve as a person, switching between different careers and industries.
It’s this lived experience that I bring to these sessions.
Because it’s important to me that you don't feel alone and that you get to benefit from these sessions with me.
From my toolbox of coaching, storytelling, experiments, lived experiences, design & systems thinking and strategy, we’ll activate anything you need to help you design the life you want.
Why Don’t I Work With a Fixed Program Outline?
Because no human is the same and you wouldn’t have experienced the same personal and professional struggles as another client.
My coaching process is tailored to your needs and problem requirements. Support that is custom and will work for YOU.
My process involves going through deep introspection with you.
Asking you questions that will challenge your thinking and get you to truly understand more about yourself.
It’s about understanding your relationship with work and what really matters to you at the end of the day.
Because yes, work is important.
But the most important thing is you and how you see and live with yourself.
My mission is to help people build a life that brings them joy.
Client Feedback
”Ricardo was a true beacon of clarity in the midst of uncertainty.
His ability to facilitate self-reflection and untangle the knots in my mind with empathy and guidance when facing a career crossroad was extremely helpful and helped me gain invaluable insights into my own potential and values.
I wholeheartedly recommend Ricardo to anyone facing a career crossroads or seeking their own path.”
Clive K. Lavery
Principal Product Designer
My coaching process boils down to:
Clarifying your Goal:
The initial step starts with identifying what you desire from life and what fills it with purpose.
Plotting your Course
Figuring out the next best step in your roadmap to making it happen.
Making Bold Decisions
Beyond just plans and ideas, I’m committed to helping make your goals a reality.
While you get to achieve your tangible goals, this transformative journey fosters self-discovery and personal growth that will stay with you beyond our sessions together.
Ready to design your future?
I don’t start work with any of my clients until I’ve had this discovery call.
It’s a 45-minute call to explore what you’re looking for and how I can help you.
And the best part?
It’s free.
Want to know how can we work together?
If you see me in Berlin, say hi!
Street Coaching
A relatively unknown fact about me:
I sit on a public bench and offer free 15-minute coaching sessions to people passing by.
This is something I like to call ‘Street coaching’. It’s been a rewarding experience for me and the people I talk with.
There’s something special about how quickly we can connect with strangers - only by listening unconditionally asking them questions no one’s ever asked them.
Did you make it down here? Here are a few free resources you can get to: