THE SOLO ACCELERATOR
A better way to make decisions in your solo business
Where decisions turn into action.
A place to work on your business, with structure, accountability, and experienced perspective.
What this is for
Most solo professionals get stuck because they’re making too many business decisions alone and without enough space to think.
What should I work on next?
Is this the right offer?
Is this worth the effort?
Am I moving the business forward or just staying busy?
The Solo Accelerator exists to give those questions proper attention, before they turn into months of second-guessing.
How the Accelerator works
The Solo Accelerator is an ongoing working environment.
There’s a regular rhythm, a shared context, and space to work on real decisions as they come up.
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Weekly Working Sessions
Fixed slots focused on concrete business decisions: offers, pricing, positioning, sales conversations, and next steps.
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Direct Feedback & Advice
Input on what to focus on, what to pause, and where things are getting unnecessarily complicated.
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Accountability
A regular rhythm where decisions are visible and follow-through happens.
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Tools & Systems
Practical templates, CRMs, and simple systems for planning, tracking, and workflows you can actually use.
Things start to make sense
After a bit of time inside the Accelerator, people usually notice a few shifts:
The business starts to make sense as a whole.
Decisions stop looping and get faster
Priorities feel clearer, and waste less time
Progress feels steadier from week to week
This happens because because decisions get time, accountability, and follow-through
And decisions get easier
Focusing on what actually brings clients
One member was about to build a content system → realised what already worked and changed course.
Letting go of the wrong clients
One member was postponing a website → shipped in a wekk once its purpose was defined.
Defining what needs to be built now
Another member was stuck in long sales cycles → focused on clients who already understood the value.
Making decisions faster
A member was waiting for better answers → testing smaller steps and moving forward.
Working with actual capacity
Another member had overloaded weeks → schedules redesigned around real energy and limits.
Pricing & commitment
The Solo Accelerator is a monthly membership.
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180 € / month
No long-term contract.
You stay while it’s useful and leave when it’s not. -
€684 (3x months)
Includes a 90-minute business roadmap session to set priorities and focus for the period ahead.
*prices without applicable VAT.
Who this is built for
1. Experienced professionals who want stability
You’re good at what you do, but income and clients still feel inconsistent.
You want a more intentional way to attract work and build something that doesn’t reset every month.
2. Solopreneurs who want direction
You already work for yourself, but too many decisions live in your head.
You want a clear way to decide what matters now, what can wait, and what to stop doing.
3. Creatives, Strategists, Coaches and Specialists
You have strong expertise, but turning it into a focused offer feels harder than it should.
You want your work to be understood, valued, and easier to sell without forcing it.
4. Professionals transitioning into solo business
You’re preparing a side business or leaving employment.
You want a proven structure to test ideas, make decisions, and avoid costly detours.
What this requires from you
The Solo Accelerator works if you’re willing to treat your business as something you actively build, not something you think about when there’s time
This works best if you:
Make regular time for your business each week
Want clear direction, structure, and honest feedback
Are open to simplifying instead of adding more
Are ready to act on decisions, not just discuss them
Hello, I’m Ricardo Brito!
I’ve spent 15+ years leading strategy and design teams at companies like Doodle and Futurice, helping products, brands, and people grow.
Today, I help experienced professionals build solo businesses that actually work, with clear offers, strong positioning, and simple systems you can rely on.
If you’re ready to stop guessing and start building with direction, you’re in the right place.business faster, with clarity and confidence.
How to apply
The Solo Accelerator works best when there’s alignment on timing, expectations, and how you want to work.
That’s why joining starts with a short application.
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1. Apply
Share a bit about your situation, what you’re working on, and what you want to change.
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2. Review
I read every application personally to make sure the Accelerator is a good fit.
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3. Join
If it’s a match, you’ll receive an invitation with access details and next steps.
There’s no sales pitch.
And no pressure to decide on the spot.
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Gilles Toussaint - Fractional CMO
Ricardo is exceptional at finding the next most efficient step for your business. If you're looking for a business coach, don't look further
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Milene Spolador - Growth Strategist
Ricardo ensured that I had both the strategy and the confidence to move forward.
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Susie Draper - Holistic Therapist
He's created a safe and judgment-free space to help me realize that when we feel good, we can do the task so much better and quicker
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Maria John - Brand Strategist
He skilfully steered me through a roadmap for the next few months, that allowed me to take my business to the next level. I am truly amazed how he connects the dots
Frequently Asked Questions
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Around 2–3 hours per week, depending on how much you want to implement.
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No. This is an ongoing working environment with weekly structure, tools, guidance, and accountability. You’re not here to watch endless lessons.
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Yes. Many independent founders start while employed. The focus is on building sustainably without burning out and from a place of security.
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Yes, if you’re ready to turn your freelance skills into a structured business with clearer positioning, pricing, systems, and steady clients.
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You can move into the Zero to One program if and when you’re ready..
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You can join on a monthly or quarterly basis. You stay as long as the community supports your business cycle, and leave whenever you’re ready.
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It’s a monthly subscription. You can cancel any time.
Apply to the Accelerator
Applications are reviewed within 48 hours.
If it looks like a fit, you’ll be invited to a short alignment call.