A PRACTICAL MANUAL TO GET STARTED

Build a Business That Actually Works (for You)

A no-fluff, step-by-step guide for first-time solopreneurs who want to stop spiraling and start building—with clarity, structure, and zero cult-y energy.

If you’re a solo entrepreneur (or considering becoming one) this is a no-nonsense guide for building a business that works for you. Highly recommended.

⭐⭐⭐⭐⭐
Tuomas Silverang

I‘m exploring the idea of starting my own business and this book was actually very helpful AND funny! Beautifully designed and practical too. Loved it.

⭐⭐⭐⭐⭐
Lisa Berg

Great business and emotional survival guide for solopreneurs! You get a business coach but also a friend to motivate and cheer you up.

⭐⭐⭐⭐⭐
Nils Blum-Oeste

Who is this book for?

How to price your work without going into an identity crisis

You’re smart. Talented. You’ve got skills.
But building a business that actually pays the bills… that part? Not so obvious. Especially when every “expert” out there is selling overnight success in a Canva template.

This book is for you if:

  • You’re dreaming of working for yourself but don’t know where to start

  • You’ve already started... and now feel stuck in the “what now?” spiral

  • You want structure, sanity, and strategy—not noise

How to turn your idea into a real offer people pay for

How to find clients without feeling gross or spammy

What You’ll Learn (Without the Buzzwords)

It’s basically the solopreneur starter kit I wish I had.

How to actually build a business that fits your life.

Hello there!

I’m Ricardo Brito— your new Business Co-Pilot.

After 15+ years of successful career transitions in the advertising, tech, and design spaces in Europe, I set up my first business helping other professionals replicate that success in 2022.

I made money from day zero of that business (built it on the side while working corporate, if you’re curious). 

But, it took me another 18 months to reach a point of stability.

It’s a big part of why I created Zero to One. To help first-time solopreneurs like you skip the DIY struggle and build your business faster, with clarity and confidence.

Ready to move beyond the DIY and get guided support?